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Smart Alert Campaign:
Protecting Your Mobile Device in High-Risk Areas

The Problem:
Every 6 minutes a mobile phone is stolen in London. Tourists and visitors from the countryside in the UK are often the primary targets, especially when exploring popular attractions in London and using navigation apps like Google Maps. This distraction makes them vulnerable to thieves, who often surprise them from behind on scooters or bicycles.

 

The Solution:
A unique notification in Google Maps that would appear in high-risk areas like Westminster, the City of London, Camden, Southwark, Islington and more. This approach could raise awareness and significantly improve safety for everyone who uses the app.

High-risk area for phone theft. Consider limiting phone use in public spaces..jpg
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